Cook rice as directed on package (½ cup uncooked is about 2 cups cooked).
In a large bowl, combine cooked rice, beef, onions, celery, seasoned salt, pepper, and eggs; mix well.
Coat a 12-inch nonstick skillet or pan with cooking spray. Add 3 cups of coleslaw blend; spread evenly to cover bottom of skillet. Spoon beef mixture evenly over coleslaw blend; spread out and press lightly with fork or back of spoon. Top with remaining coleslaw blend.
In a small bowl, combine tomato sauce, brown sugar and vinegar; blend well. Spoon over beef mixture in skillet. Cover; cook over medium heat for 12 minutes. Uncover and reduce heat to medium-low; cook an additional 11 minutes or until beef mixture is thoroughly cooked.
Remove skillet from heat. With cover partially on the skillet, carefully drain off liquid. Let sit for 10 minutes to set.
Cut into 8 wedges.